FAQ

Graphic Design

What is the client's involvement in the design process?

- At Atomic Design we thoroughly discuss the project at hand with our client from the beginning. To help us understand what the client is looking for, we encourage them to bring in any samples, color combinations/swatches, reference websites, and any other ideas they may have. During the design process, the client is asked to submit their approval at certain milestones before the work continues.

Search Engine Marketing

What is SEO?

- SEO stands for Search Engine Optimization. SEO is the active practice of optimizing a website by improving on-page and off-page factors that influence website's search engine rankings. The majority of web traffic is driven by the major commercial search engines - Google, Yahoo! and MSN. If your website cannot be found by search engines you will miss out on qualified visitors who are looking for your products or services.

Why should I optimize my website?

- Proper website optimization can make a huge difference in terms of the number of visitors to your site and can increase revenue or leads generated from the site. Since the visitors find you by typing in search terms, they are already qualified leads who will be more likely to buy than if you had found the leads by cold calling.

How do I measure search engine optimization success?

- There are many ways to measure search engine optimization success. It is important that each SEO campaign has clear goals and objectives. Once the goals are established the proper tools/statistics should be used to measure the results. Some of the most commonly used methods include: position in search engine rankings, conversion tracking, website traffic and number of page views, actual revenue generated and ROI.

What online marketing services do you offer?

- Atomic Design is a one-stop shop for all of your online marketing needs, but we don't provide cookie cutter solutions. We understand that each situation is different so we develop customized online marketing plans for every client. To make sure our clients achieve and exceed their goals we provide the following services: search engine optimization, pay-per-click advertising, online marketing strategy development and more.